Blog
Straight talk
on the web.
Thinking on web hosting, performance, and why most small businesses are paying twice what they should.
Your agency said the site was SEO-optimised but every page is missing a title tag
Your agency told you the site was SEO-optimised. Then you checked, and every page is missing a title tag. That is not optimised. That is the most basic thing skipped.
Your contact form looks like it works, but no enquiries are coming through
A customer rings to ask why you never replied. You check the form - it shows a thank you message. The enquiries were never reaching you. Here is what is happening.
Your agency sends pretty reports but cannot tell you if they work
Every month a PDF lands in your inbox. Bounce rate, sessions, impressions, a colourful chart going up and to the right. None of it tells you whether the phone is ringing.
Your website looks the part. It has never rung the phone once.
Your website looks the part. It also has not produced a single phone call or email in months. Here is why looking good and getting work are two different jobs.
Your agency manages your Google profile and the details are still wrong
You are paying an agency to manage your Google Business profile. The address is wrong and the opening hours are last year's. Here is what is actually happening.
Your agency put the wrong address on Google Maps and customers keep turning up at the old place
Your agency moved you, updated the website, and forgot Google Maps. Now strangers are knocking on the old shop door. Here is how to take the listing back and fix it yourself.
Your agency has been saying the site is nearly ready for a year
You signed off the deposit eleven months ago. Every update says the site is nearly ready. It is not nearly ready. Here is what is actually happening.
Your web agency sold you a build they can't deliver
The agency pitched something ambitious, took your deposit, and now every deadline slips. The build is not coming. Here is why, and what you can do about it.
The site my agency built looks nothing like what I signed off on
You approved a clean, modern design. What went live is something else entirely. Here is why agencies do this and how to get what you paid for.
Your agency keeps selling you new services while the old site is still broken
The agency emails every quarter with a new package to sell. Meanwhile the contact page on your site has linked to a deleted PDF for eight months.